BHAG  is the abbreviation for ‘Big Hairy Audacious Goals’. It was a term popularised by Jim Collins in his book, Good to Great.

Recently, I have been part of a group  that is involved in a start-up project.  It is a passion project for all of  us and we bring a range of different skill sets to the group. We had two goals that were set for us to achieve, one was a reasonable  stretch target but the other was definitely a BHAG – one that none of us really believed we would achieve.

What happened though, was that at the end of 90 days we exceeded it!

A key lesson for me is that sometimes it makes sense to set an audacious goal and put your focus and energy into achieving it.

What is your BHAG?